Episodes
How Virtual Events Can Be “Closing” Events with Nikki Boehm, Namely
In this episode of SaaS Half Full, Lindsey Groepper speaks to Nikki Boehm, VP of Marketing at Namely, about how virtual events can be used at every stage of...
Using Paid Strategies to Enhance Your ABM Efforts with Brian Walker, Statwax
In this episode of SaaS Half Full, Lindsey Groepper has a conversation with Brian Walker, President of Statwax. Account-based marketing has been around for a long time, and SaaS...
How to Differentiate in Saturated Category with Araks Nalbandyan, Director of Digital Marketing at 10Web
In this episode of SaaS Half Full, Lindsey Groepper chats with Araks Nalbandyan, Director of Digital Marketing at 10Web. How can SaaS companies compete in crowded markets, mainly if...
Making the Case For a Chief Evangelist, with Ethan Beute, Chief Evangelist at BombBomb
Ethan dives into the chief evangelist role, what makes them successful and how they can be crucial to a SaaS company’s brand perception.
Agile Marketing Decoded with Muhammad Yasin, Co-founder of Agile Marketing Indy
Muhammad breaks down how to adopt an Agile framework and how he and his team applied it to rebuild an entire website in five days.
VCs Take on Funding Announcements, with Nikki Parker, SVP at Insight Partners
Tune in to hear Nikki discuss the milestones throughout the scale-up journey and the role of a CMO throughout.