In this episode, Lindsey chats with John Francis, Founding Partner at Stout Street Capital, on what VC firms can do to support more underrepresented SaaS founders.
In this episode of SaaS Half Full, we chat with Prelini Udayan-Chiechi, VP Marketing EMEA at Zendesk, about the Zendesk Morning Show, an in-house news show on B2B content started in the span of 3 weeks.
Ryan Barretto, SVP Global Sales at Sprout Social, shares how his inbound-heavy SaaS sales team pivoted to meet customers’ needs through a tumultuous year.
We chat with Jim Benton, CEO at Chorus.ai, who led the pivot to share his company’s B2B data in a unique format to help other sales leaders.
On this episode of SaaS Half Full, Cheetah Digital's Tim Glomb shares how he leveraged his previous B2C experience with MTV’s Jackass to pull off a killer B2B virtual-event promotion.
Acoustic's CMO Norman Guadagno shares how SaaS marketing executives can navigate the first 30 days with a new CEO and what to do if your views on marketing differ.
Smartling's Adrian Cohn shares how the company built an emotionally-resonant brand with a unique brand campaign with global impact.
In the state of the current economy, how has executive search been affected? What are B2B SaaS companies looking for, and what will these new leaders face?
What does responsible SaaS marketing look like in this day and age? Moz's Christina Mautz share her take on how marketers can avoid the dangers of volume marketing and reach customers responsibly.
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