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Creating a successful SaaS marketing strategy is like mixing the perfect cocktail. What are the right ingredients? How do you mix it all together to ensure people order another round? On SaaS Half Full – the only show serving B2B SaaS Marketers – host/bartender Lindsey Groepper shares a cocktail with top marketing leaders who are crafting unique strategies for success. Care to join us for a drink?
VCs Take on Funding Announcements, with Nikki Parker, SVP at Insight Partners
Tune in to hear Nikki discuss the milestones throughout the scale-up journey and the role of a CMO throughout.
The When and Why of Outsourcing SDRs with Eric Quanstrom, CMO at CIENCE
Tune in to hear when and why you should outsource your sales development reps, the cost of outsourcing vs. in-house and more.
How to Create a Community of B2B Micro-Influencers with Jon Ferrara, CEO at Nimble
Jon Ferrara, CEO of Nimble discusses how to identify, build relationships and get value out of exchanges with B2B micro-influencers.
Why Your SaaS MarTech Stack is Jacked with Justin Schmidt, VP of Marketing at Capacity
Tune in to hear Justin Schmidt, VP of Marketing at Capacity discuss common mistakes SaaS marketers make when building out their MarTech stack.
VCs Take on Funding Announcements, with Nikki Parker, SVP at Insight Partners